Commercial video by Yans Media

Suriname’s traditional white rum, with a rich history dating from the 17th century. The rum is named after the last local sugar plantation which remained in operation until the early ’80s.

The Challenge
To present the new branding of the 65% Marienburg rum and deliver the message of a new market positioning.

The Solution
Transforming the old branding to the new one in a fresh way. The way that young auditory will love. Fruits, cocktails and summer mood.
Animation: 3d animation, liquid motion

The Results

100% positive feedback from young auditory and around 70K social media interactions in one month.