ParkWay Bank

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Mobile apps are the future. Many different legacy institutions have used our explainer video services to show their customers a glimpse of what’s ahead. In today’s case study, we’ll share how we have created the PWB mobile app explainer video to help the company connect with its longtime customers.

Parkway Bank  always thinks forward. With over 50 years of experience, it offers committed assistance to communities in Illinois and Arizona in the United States. This commitment to service keeps them immersed in social causes to provide a better future for the less fortunate. This commitment has also helped them create a reliable network of products and services based on technology. Products and services designed to offer fast solutions to common financial needs.

ParkWay Bank marketing video
mobile app ui animation
animated app explainer video

The Challenge // Show The Mobile App’s Convenience Through An Animated Explainer Video

The company wanted to make the lives of their customers easier with technology. This included creating a convenient and secure banking app for both Android and iOS mobile devices. With this mobile app, customers will be able to take control of their money, no matter where they are.

From simple bill-paying features to account activity reports, the bank’s app offers powerful solutions to busy members everywhere. Of course, the bank needed an equally powerful animated explainer video to show the mobile app’s benefits.

ParkWay Bank video

The Solution // An Elegant And Simple App Animated Explainer Video

Our creative team wanted to easily highlight the mobile app’s benefits for the bank’s main target audience. We used a simple script and elegant 2D motion graphics to create an engaging mobile app explainer video for them.

Our animation studio also took advantage of the app’s excellent mobile features to create a relevant concept. No matter the strange situation you are in, the app will always have your back, in a convenient, simple, and secure way. The future has arrived, and our animated explainer video has embraced it through Parkway Bank and Trust’s new digital banking app.

Check out our motion graphics production page for more information and video examples.

girl with a mobile phone animation


Credits

Animation production: Yans Media

Style: 2d motion graphics

Vertical(s): Financial Services

Creative Direction: Tigran Movsisyan

Story Board&Illustration: Nune Khachatryan

Motion Graphics: Hakob Gepenyan

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