When discussing commercial animation, it's essential to understand that this is a specialized field. Think of it like comparing doctors: an ophthalmologist and a surgeon are both medical professionals, but their expertise is vastly different. The same goes for animation.
When hiring a team for a commercial project, it’s crucial to ensure that they possess a deep understanding of marketing. This knowledge enables them to create videos that not only resonate with your challenges but also help you achieve your business goals.
Below is a list of the top commercial animation studios to fall for that specialize in creating impactful business animated videos.
1. Yans Media
Yans Media tops our list with over 12 years of dedicated experience in creating animated commercial videos. From demo, explainer, and website videos to pitch and expo videos, they have a proven track record of delivering not just animations but real business solutions.
The reviews speak for themselves—Yans Media boasts only five-star ratings on Google, Clutch, and a number of featured projects on the biggest design community, Behance. They’re not only appreciated by businesses but also celebrated by fellow designers.
What truly sets Yans Media apart is their extremely competitive pricing, making them one of the strongest players in the industry.
2. Oddfellows
Oddfellows—what a name, right? It instantly hints at their creativity and dedication to unique ideas. Hailing from Vancouver, a city where English and French are officially spoken, Oddfellows embodies a rich multicultural blend. But they don’t just draw from heritage—they push boundaries, crafting new, crazy styles and visually stunning animations.
Their commercial animation solutions are nothing short of extraordinary. Oddfellows has a knack for creating content that stops you in your tracks and leaves you mesmerized, whether or not the product resonates with you. These true wizards wield an impressive arsenal of motion graphics, 2D, and 3D animation techniques.
Useful Resource:
The Ultimate Guide to Animation Styles: Understanding the Art of Motion
3. Epipheo
Explainer videos, testimonials, trade show content, social media clips, brand videos—the list goes on. Epipheo is your go-to studio for any type of content you need to promote your brand. Like Yans, they’re the trained professionals, the universal soldiers of animated commercial videos, ready to deliver top-notch results.
Curious about the styles they offer? Motion graphics, 2D, 3D, 2.5D, isometric—just name it, and they’ve got you covered.
Useful Recourse:
Top 10 Digital Video Commercials for 2024
4. Demo Duck
Demo Duck is another outstanding commercial animation studio with over 15 years of delivering results. Countless studios from the 2010s and even the 2020s have been inspired by their work—and for good reason.
Demo Duck are superstars in the explainer video industry and were among the pioneers in creating educational content. They didn’t just stick to blog posts; they ventured into engaging short videos covering various topics, like motion graphics cost and how to hire a perfect voice over artist for your explainer video.
Their knowledge and experience are invaluable. If you can afford their budgets, I definitely recommend checking them out.
5. QuickFrame
QuickFrame is a hidden gem in the commercial animation industry. They aren’t widely promoted or making noise on every corner, but trust me—they're like a secret weapon for the initiated. By "initiated," I mean marketing geeks who know where to find the best solutions. Unlike other studios on our list, QuickFrame doesn’t limit you to their in-house team. Instead, they dig deep into their extensive network to find the perfect talent for your project.
How does it work? You sign an agreement with QuickFrame, and they scan their massive database to suggest the talent or studio they know will deliver the best results for your project. You might think, “I could do that too,” but trust me, there are countless hidden pitfalls that they navigate for you.
Give them a chance, especially if you’re looking to promote your product through Performance TV. As part of the industry leader MNTN, they really know what works and what doesn’t in that space.
6. Cub Studio
To be honest, Cub Studio wasn’t initially on our list of the best commercial animation studios. However, we decided to make an exception because they excel in crafting messages for politically-based, global initiatives and sport videos. For brands with a special positioning in these areas, Cub Studio is an excellent choice.
Of course, you can trust them with other animation projects as well, but I highly recommend them if your brand is involved in global movements or supporting big ideas.
7. Notreal
NotReal is a fantastic animation agency with roots in Buenos Aires, Argentina, and Madrid, Spain. While they might not be the top choice for storytelling-driven videos or classic 2D animations, their 3D projects are outstanding.
The way they bring physics to life in their animations is absolutely fantastic. And surprisingly, their work shines not just in product videos but also in demos and even app videos.
So, if you have an idea that you want to see come to life in three dimensions, NotReal could be your best choice.
8. IdeaRocket
IdeaRocket is another veteran in the corporate animation world. It’s a small, yet intriguing studio that I wish we could see more work from, because their storytelling ability is truly inspiring.
Specializing in motion graphics and 2D animation, they consistently deliver captivating concepts that not only explain your idea but also spark interest in your potential customers.
9. Yum Yum Videos
Yum Yum Videos excels in marketing, and you’ve probably come across their videos or blog articles on various animation topics. However, in my subjective opinion, where they truly shine is in Whiteboard animated videos.
While some marketers might consider this style outdated, Yum Yum consistently brings a fresh and engaging approach to it.
10. Blu Blu Studios
BluBlu Studios may have slowed down their pace or posted less frequently, but they still have plenty of firepower to impress you. They create commercials that teeter on the edge of art while remaining highly relevant to the corporate world, always finding the right visual language to captivate their audience.
BluBlu is an exception to the rule I often mention—that studios tend to excel in one area, like Yans Media with explainer videos or Yum Yum with whiteboard animations. However, BluBlu is good at almost everything. Keep up the great work!
Final Words
Choosing the right animation studio depends on your specific needs. Yans Media is unbeatable for explainer and corporate videos. Oddfellows dazzles with creative, visually stunning animations. Epipheo is your go-to for versatile, all-around content. Demo Duck excels in educational and explainer videos, while QuickFrame is a hidden gem for finding the perfect talent. Cub Studio shines in politically-driven and global initiative animations. NotReal is your best bet for exceptional 3D animations, and IdeaRocket captivates with their storytelling in motion graphics and 2D. Yum Yum Videos brings a fresh approach to whiteboard animations, and BluBlu Studios masterfully balances art with corporate relevance, offering versatility across the board.
Choose the studio that aligns best with your project goals, and you’ll be on your way to creating something truly impactful.
